1. Architecture 2. Ambition PART I 3. Signature 4. Values 5. Audience THE 6. Territory 7. Storytelling & Key Messages BRAND 8. Tone of Voice
CXL by Christian Lacroix | Brandbook Page 2 Page 41. Architecture 2. Ambition PART I 3. Signature 4. Values 5. Audience THE 6. Territory 7. Storytelling & Key Messages BRAND 8. Tone of Voice
CXL by Christian Lacroix | Brandbook Page 2 Page 4